I Shape My World
Commercial Campaign — Editor
Client — Levi’s
To celebrate International Women’s Day, Levi’s continued its ongoing initiative “I Shape My World” with a global campaign featuring 4 inspiring women. Music producer Jekka, award-winning journalist Melis Alphan, computer scientist Joy Buolamwini, and skater/mentor Myriah Marquez all address a common situation for women: The use of the qualifier “female” when describing what they do. Eg, “female filmmaker” or “female cyclist.”
-
Agency — AKQA
Executive Producer — Heather Harlow
Senior Producer — Nadia Pack
Creative Director — Jen Hays
Art Director — Kara Smarsh
Copywriter — Emily Chan
Production Companies — Greenpoint Pictures & CO Istanbul
Directors — Nina Meredith & Tatiana Chekhova
Director’s of Photography — Mack Fisher & Olga Pankova
Post-Production — Even/Odd
Executive Producers — Malcolm Pullinger & Mohammad Gorjestani
Post-Producer — Heron Bourke
Editor — Ashley Rodholm
Color — Ayumi Ashley, Mission Film and Design
Music Composition, Sound Design & Mix — Squeaky E. Clean
:15sec Subject Spots
